Brand & Communications Job: Airtel Zambia
Job Location: Lusaka
Job Title: Brand & Communications
Responsibilities
- Optimum utilization of Marketing budget
- Prioritizing and focusing on key high business impact activities
- Plan and monitor marketing costs
- Understanding the business needs of the operation and subsequently ensuring optimum utilization of available financial resources
- Achieve TOMA (Top of Mind Awareness) & ITP (Intention to Purchase) Targets
- Developing relevant, clear & easy to understand communication that drives consumers to make Airtel their first choice
- To identify the key strengths of competition and plan key tactics to get improvement on TOMA
- Facilitate meetings with the zonal business managers and develop a clear visibility matrix
- Direct team to ensure Retail & Outdoor marketing is executed at the ground level
- Monitor bound & quality delivery by the vendors
- Effectively direct and review the vendors and agencies performance constantly seeking value addition – through quality and cost
- Track vendor SLAs and ensure adherence
- Enforce contract specific sanctions in case of violations
Requirements
- BA in Business administration, Marketing, Mass Communication or related discipline
- Post graduate diploma in Mass communication or MBA in Marketing
- Professional qualifications in Advertising, Marketing & Communication will be an added advantage
- Eight years of work experience in similar industry / organization
- Work experience in advertising agency will be an added advantage
- Three years in management role
- Strong creative judgment and critical thinking ability
- Influential & interpersonal skills and social perspectives
- Entrepreneurial ability
- Strong leadership skills
- Strong communication, oral and writing skills
- Strong numeric ability
How to apply
Suitable candidates are required to send their application & Curriculum vitae via email to [email protected]
APPLICATION DEADLINE
Friday, 17 June 2016