British American Tobacco Zambia Current Recruitment
British American Tobacco is a market leading, global organisation with a long, established history and a bright and dynamic future. Thanks to our people we have continued to deliver growth and exceed expectations in an increasingly complex and challenging marketplace.
Our aim is to become the leading tobacco company in each of our markets by providing excellent products with confidence and responsibility expected of global consumer brands.
Trade Marketing Representative
Job purpose
- Develop and implement a territory Trade Marketing plan that meets the requirements of brand portfolio
Merchandising and promotion particular to Area Trade Marketing objectives
Sound management of merchandising and promotion in outlets to achieve brand awareness, volume and market share - Ensure that Trade Channel and outlet type achieves territory distribution objectives of company drive brands in order that availability is maximised in line with brand strategies and market needs
- Implement National Presence Marketing and promotion programmes with optimum use of resources and materials in order to achieve the highest in-store visibility and sales performance for the key strategic brands (Drive Brands) throughout the territory by earning the active support of the trade
- Establish close working relationships with the trade in order to gain high levels of trade support and loyalty whilst enhancing understanding of the trade environment by imparting crucial trade knowledge to customers.
- Manage financial accounts and assets for the area to ensure those Trade Marketing resources are secure and used efficiently and effectively.
- Provide Trade Marketing information, performance reports and accounts to ensure that Area Manager and Key account handlers are fully informed at all time
- Provide consultative management of distributors through the facilitation of ordering & payment adherence in line with business requirements based on distributor contractual agreements with the organisation
- Develop distributor staff : DR’s through the use of Trade Marketing tools
- Manage & Develop all areas of the Supply Chain model through the effective training & management of peddlers and motor cyclists / stockists
Requirements
- Bachelor’s Degree in a Marketing or Business related field
- Valid Driver’s licence
- Computer literacy (Word, Excel and PowerPoint)
- Desirable requirements
- Strong organisational and administrative skills
- Good communication skills
- Self-motivated
- Able to work with minimum supervision
- Good interpersonal skills
Removal Date: 05-Oct-2015