MTN Zambia Currently Recruiting: Mobile Financial Services


Reporting to: Analytics & BI Manager

Key Responsibilities

  • To assist in segmentation, targeting and positioning of offers and propositions
  • To extend the customer lifetime
  • To expand customer lifecycle value
  • To increase the customer base
  • To assist in creating offers and propositions based on micro-segments
  • To measure offer performance and implement multiple iterations for offer profitability
  • To manage MFS customer inactivity; RGS1, RGS 30 and RGS 90
  • Track comprehensive campaign metrics and ROI for reporting and analysis post event
  • Managing the recharge, and usage KPIs for the MFS business
  • Managing the ARPU and Revenue per Transactions for the MFS business
  • Optimizing the relationship between the GSM and MFS behavior of the customer
  • Managing the active MFS subscriber base with the objective of enhancing the customer life on network
  • Managing the various MFS customer age on network buckets so as to minimize flow of customers into the inactive bucket

 

Candidate Requirements

  • BSC in IT or any other Business/Commerce related degree
  • At least 1 year experience of marketing in dynamic and fast moving goods/services industry

Applications should be e-mailed to [email protected]. Please indicate the job title in the subject of your e-mail and use your full name and the job title you are applying for as the filename of your application. Application should consist of your letter and CV only, in a single document.

Hand delivered or posted applications will not be accepted and closing date for accepting an application is 05/12/2017.