Zambia National Commercial Bank Recruiting: Marketing Specialist
- Company: Zambia National Commercial Bank
- Location: Lusaka, Lusaka Province, Zambia
- State: Lusaka
- Job type: Full-Time
- Job category: Sales/Marketing Jobs in Zambia
Zambia National Commercial Bank Plc (Zanaco) is inviting applications from suitably qualified members of staff with relevant experience for the following job aimed at contributing to the Bank’s strategic vision, in the Commercial Division under the Marketing Department at Head Office:
MARKETING SPECIALIST (X1)
JOB PURPOSE
The Marketing Specialist will be responsible for assisting in the execution of strategies, brand management and campaigns. The executive will support the generation of strategies that will grow the Banks market share and brand’s reputation, improve customer experience and drive growth.
Under the supervision of the Head Marketing, the following are among the Job Key Responsibilities:-
- To assist in drafting briefs for agencies and other suppliers
- To plan, co-ordinate and implement internal marketing
- To draft and build reports for Commercial Heads of Business and MBoard
- Event implementation
- Competitor scanning and reporting
- Building and managing a rich content/editorial calendar that attracts a qualified audience to our chosen digital platforms
- To be monitoring and engaging in relevant social discussions about Zanaco
- Initiating effective marketing campaigns online and run regular social promotions and track their success e.g. Twitter chats, LinkedIn discussions etc.
- Writing various types of articles on products and services that will be used as content for our platforms
- Stay up-to-date with digital marketing trends and potential new channels and strategies to keep Zanaco ahead in the digital marketing space
- Assisting in budget management through regular reporting of budget utilization and submitting and reconciling expense reports
- To be responsible for logging in quotes and invoices in iProcure
- To be responsible for payments to agencies and suppliers
- Planning, setting up meetings and taking detailed minutes and action plans
- To maintain shared folders for all marketing templates and reports
- To maintain contact lists and appropriate filing systems
- To update and maintain policies and procedures
INTERNAL/EXTERNAL CONTACT
External
Advertising Agencies and other stakeholders that form part of the delivery value chain
Internal
All Divisions
QUALIFICATIONS AND EXPERIENCE
- Grade 12 Credit or above mandatory in Mathematics and English and any other three subjects.
- University Degree in Marketing or a related field
- Minimum two years in a busy marketing department
- Active and well-rounded personal presence in social media with a command of each network and their best practices
- Good understanding of the full marketing mix
JOB CORE COMPETENCIES
- Good written and oral communication skills
- The ability to work and thrive in a fast-paced, rapidly changing work environment
- Personal interest in staying up-to-date on the latest trends
- Creative thinker
- Positive attitude
- Team player
- Efficient Time management
- Ambitious and energetic, able to get things done
- Strong knowledge of bank products and channels
- Confident and resilient
- Ability to understand and interpret customer needs.
How to Apply
All applications MUST have an application/cover letter, copies of qualification certificates including Grade 12 and detailed curriculum vitae indicating the position being applied for in the subject line and should be sent by email to [email protected] no later than Monday, 4th December, 2017. ONLY SHORTLISTED APPLICANTS WILL BE COMMUNICATED TO. Zanaco provides equal opportunity in employment for all qualified persons and prohibits discrimination in employment (women are encouraged to apply)